logjam Charles Oakley Jersey

In tough economic times and sales pressured more and more to break the logjam Charles Oakley Jersey , sales lead scoring may well be the magic that changes everything. Read on.

Have you ever had a lead that didn’t go anywhere? It just sat there taking up space, time and resources. Sound familiar? Lead scoring can change that.

Lead scoring is a marketing and sales management technique which identifies hot leads, funneling them into sales for conversion, and identifies warm or cold leads, sidelining them for nurturing. Lead scoring involves assigning points to leads based on pre-defined criteria.