Lisa Simpkins's Blog (2)

Personal Branding vs.Corpoate Branding

I am often asked how an individual can brand themselves and if personal branding is as valuable as corporate branding.

Personal branding can single an individual out as an expert in their field, but are there downfalls to personal branding vs. company branding?

Truth is personal branding is easier than company branding. Why? Because if you believe in your talent, in your skills and ability - it's easier to sell what you believe in. Your image is already created - you just have to… Continue

Added by Lisa Simpkins on March 19, 2009 at 5:15pm — 2 Comments

Obama pick faces questions over bombers' clemency

WASHINGTON (AP) -- New York police detective Anthony S. Senft's life changed forever when a bomb set by Puerto Rican separatists exploded, blowing him 15 feet in the air and blinding him in one eye. Now, he's angry that Eric Holder, who played a key role in awarding clemency to the bombers, is in line to be attorney general.

Holder, as President Bill Clinton's deputy attorney general, worked closely with the Justice Department's pardon attorney to raise the possibility of commuting… Continue

Added by Lisa Simpkins on January 15, 2009 at 4:34pm — No Comments

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