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O2O mode or can be a flooring company to develop new direction

As the flooring industry in the country continues to develop, in the intensified competitive environment, companies are constantly looking for new flooring direction of development. With the advent of the Internet era, many industries find a breakthrough development by means of the enormous power of the Internet in the development process. Flooring industry as home building industry in the development of a more mature industry, in the current market environment, the same can also be gained through the power of the Internet the new development.

Internet era, flooring companies O2O mode follow the development trend of the times

O2O namely Online To Offline (online offline / online to the next line) refers to the line of business organizations and the Internet combine to make the Internet a reception line transactions, and this concept was first from the United States. O2O concept is widely used, as long as the industry chain can relate to online, but also relates to the line, you can pass called O2O. Mainstream business management courses like MBA, CEO and EMBA etc reading 12 for O2O this new business model has been introduced and attention. 2013 O2O entered a rapid development stage, and began the integration of localization and mobile devices, so O2P business model turned out to be a localized branch O2O model.

According mode of thinking of the Internet era, all brand management, business logic, communication strategies must ultimately be settled to the "user experience" the ultimate goal up. We can cut from a consumer point of view, the interpretation of the value and prospects "O2O" of this model:?? Floor business Why boycott Lynx "double eleven" flooring business development O2O who moved the cheese will give the flooring consumer O2O what kind of experience bring? floor what businesses can get in this emerging pattern? conform to the trend of the times, the floor how companies will operate together O2O model accurately? ebay for sale canvas for enclosure deck

Flooring business development O2O mode, or both positive and negative force

If O2O tool that can enhance the user experience, which can be faster and more accurate understanding of product features, product prices, consumers have purchased over the evaluation, actual field experience, etc., then it is a valuable model! Digital, electrical appliances, a higher proportion of consumer goods after standardization books, clothing, cosmetics, luxury goods, etc., have become the mainstream crowd 80,90 consumer groups have adapted to a variety of online shopping patterns (C2C, B2C and other models), and has been online accustomed to pay for still not widely standardized household products, online shopping is popular only a matter of time, O2O is actually a compromise between the consumption pattern for this field: forward O2O experience ↿site (online and diversion ↿line transaction payment), the reverse under O2O (line extended experience diversion ↿↿site transactions online payment), the above consumption process, for consumers, reducing the excessive line under shopped link to find accurate and efficient purchasing needs and turnover of O2O chain businesses for improving the turnover rate, improve customer price (relative B2C mode), the conclusion is simple: "O2O for consumers and businesses are valuable floor"!

In addition to electronic business platform, has a certain number of lines under the floor of the shop-scale enterprises, they also have a natural demand for O2O mode: they can solve the problem with the product massive show O2O mode, you can solve customers through distributors around IP directional precision diversion problem, the ultimate "O2O" to help resolve these outstanding flooring company is the rapid development of the Internet during the "net" of strategic issues believed then traditional flooring companies in the industry have Nengkanmingbai there's business logic:! "O2O" will become home industry "just be."

Today in the flooring business development lingering atmosphere of the Internet, and the Internet as a sign of a technological age, but also in the future will reflect its tremendous momentum of development. Under intense competitive environment, companies only a good grasp opportunities for development, the Internet can be an occasion to the east, to achieve the desired development results.