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Currently, the flooring industry has gradually bid farewell to the past, a price war in the market, for the moment the flooring business, the more important is how to conduct effective marketing, in modern economics, marketing is for consumers to create other the value you want to establish and maintain relationships with consumers, thereby obtaining the process returns.
Flooring marketing is not an ordinary one word markdowns an idea of the other
Marketing activities are not ordinary markdowns[url=http://wpcdecksuppliers.com/wpc-deck/suppliers/752.html]deck bench frame kit[/url]
Through marketing, you can create and enhance value-added products, enhance and create value through to raise prices. In other words, the essence of marketing is to enhance the price of the product. The promotion is only one aspect of which is used to create value.[url=http://compositefloorforsale.com/articles/wpc-floor/14207.html]exterior floor covering options[/url]
But now the floor in the industry, more so-called promotional markdowns. A holiday to a variety of "Festival", "anniversary", "festival great bargain" on another, is nothing more than a gimmick "super cheap", "Factory Outlet" like the slogan. Many brands are mostly the usual promotions in order to attract popularity, keeping consumer concern about the brand. And now, these companies also have the influx of these promotions tide, it is conceivable, as the economy continues too cold, the floor price promotions in the ascendant, the future will be intensified.
Promotional spread to consumer value, the ultimate purpose and marketing, as by increasing the value of products to raise prices. But now it seems contrary to markdowns this concept. The saturation of the market, the demand exceeds supply even more serious situation, the competition for each customer and go to war between business and the extent of this rise to the peril of life and death, and mutual strife peers let markdowns more deformities, from nine% off half off a large discount to consumer feedback, the lower markdowns getting low.
Promotional marketing with one word but it is a concept of difference
Every holiday promotions, flooring business enterprises to compete for customers, anxious to keep up with peers loss also fight to the bitter end, and finally evolved into a dispute with jokes abound. The promotional price cut less and less, while also lowering the moral standards of the industry, although only a small part of the black sheep, but as much as possible in order to make a profit in the marketing season, there are still many businesses shoddy, false propaganda to deceive consumers.
With wood flooring industry in recent years, various "quality gates" has been exposed, eventually consume is the credibility of the entire industry. Not only are more and more low price floor, the floor is also invisible value is lost.is slate for outdoor patio slippery
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