Whole home has become an inevitable trend of development

Also improve the integration of internal and external flooring companies

floor net present, the development of the flooring industry has been approaching maturity, but the industry standard is not completely perfect, whether it is the government or the market should also strengthen supervision of the industry, in addition, the major flooring companies also need to strengthen the industry consolidation, abandoned out past the extensive development, and take industrial intensive development, in order to optimize the industrial structure to maintain the healthy and positive development.

Overall home flooring business has become an inevitable trend of development will improve the internal and external integration (floor decoration enjoy more pictures)

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Dongguan Famous Furniture Fair to talk about the overall trend of home

Integration of resources is due to stronger Chinese flooring and other home industry, the only way, so part of the exhibition also contain himself. Dongguan Famous Furniture Fair Furniture and Shanghai has reached the powerful combination of strategic partnership in March this year, the two sides will be in their advertising, publicity in the media, the official network platform and press conferences, exhibitions join other promotional content, and a large area of the exhibition site to exhibition advertising, journal advertising and exhibition publicity guidelines, etc., to promote each other's show.

During the exhibition, including a home business exhibition floor, and talk about the overall home are even yet to start the whole home business, they are consolidating, improve the product line, the next plan is to establish an independent shop in the whole home. Overall home being swept, which is the result of the integration, it is the beginning of a new round of consolidation.

Flooring industry also need to strengthen the integration of the development of the inward-outward

According to the current market consolidation phenomenon visible floor, floor facing inward integration of enterprise integration and consolidation of two road outside.

Inward integration: that according to internal existing or under development, integration of resources. Such as product chain integration, integration of production resources, are most flooring companies are in the integration phase.

Outward Integration: The integration of the current situation varied and complex, but they all follow a basic principle: The two sides of the resources are complementary and mutually beneficial cooperation can achieve. But once the balance of these mutually beneficial cooperation disappear, integration cooperation will disappear, so the integration is generally out short-term, and has staged a lot of cooperation is also true of business and commerce.

From the market point of view the current status of the floor, although the overall size of the market is still expanding, but the competitive situation is irreversible, integrated into the flooring business is a matter of age. In this seemingly "good" era, companies need to clearly understand the situation, to enhance their strength, in order to truly "strong strong case, the stronger", and according to their own enterprises development, on balance choose integrated approach .

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